Is Afeela owned by Honda?
Japanese: ソニー・ホンダモビリティ株式会社, Hepburn: Sonī Hondamobiriti Kabushikigaisha) is a Japanese joint venture automotive company established by Sony Group Corporation and Honda Motor Company in 2022 to produce battery electric vehicles. The company markets its vehicles under the Afeela (Japanese: アフィーラ, Hepburn: Afīra) brand. Tokyo, Japan – March 25, 2026 – Sony Honda Mobility Inc. SHM”) today announced that it has decided to discontinue the development and launch of its first model, AFEELA 1, and its second model of AFEELA vehicles that had been under development (collectively, the “Models”).Sony Honda Mobility is canceling the first and second Afeela electric vehicle models it had planned for North America, and the partners are reviewing the future of the joint venture. The partnership between Honda Motor Co.Sony and Honda are launching a luxury EV brand called Afeela, available exclusively in California with deliveries starting at the end of the year. The debut comes as government incentives for EVs fade and rival high-end EVs such as Lucid struggle to gain traction.The Afeela 1, stylized as AFEELA 1 (Japanese: アフィーラ・１, Hepburn: Afīra Wan) is a cancelled battery electric mid-size liftback that was to be produced by Japanese joint venture company Sony Honda Mobility starting in 2026. It would have been the company’s first production vehicle.Customers interested in pre-ordering the Afeela 1 can now do so through the company’s official website. With deliveries planned for 2026, this marks the beginning of Sony Honda Mobility’s journey in the evolving electric vehicle landscape.
Where is Afeela made?
Sony Honda Mobility Initiates AFEELA 1 Trial Production in Ohio, Establishes New “Quality Gate” Inspection Facility. Tokyo, January 2, 2026 – Sony Honda Mobility Inc. Sony first announced its precursor, then called the Vision-S, back in 2020. The Afeela itself was the star of the Sony-Honda show at CES four consecutive times. A “near production” refined prototype made an appearance in Las Vegas just this past January.
Is Afeela a sedan or SUV?
Following the sony honda mobility afeela 1 electric sedan/hatchback, shm just unveiled a surprise second car in its ev portfolio at a ces press conference on monday. The yet-unnamed model for now is called the afeela prototype 2026 and appears to be a fastback electric suv. Debuted at ces 2026, afeela prototype 2026 builds on the core concept of afeela 1 while offering greater spatial flexibility and accessibility, aiming to deliver joy and value to a broader range of users.
Is the Afeela a luxury car?
Afeela debuted at the recent CES 2023 in Las Vegas (Consumer Electronics Show). It is Honda’s first venture into the luxury EV segment and Sony’s promised venture into mobility. Sony and Honda restructure joint EV venture after canceling AFEELA models, with nearly all employees reassigned amid shifting global EV market conditions. On the Dash: Sony and Honda scale back Sony Honda Mobility after scrapping plans for the AFEELA vehicle.sony honda afeela evupcoming sony honda afeela ev is a sedan car, that will launch in india at an expected price of ₹ 82. Lakh. Afeela ev is expected to launch in july 2026. It will launch in electric versions only.